AD Studio Email Marketing Platform
The AD Studio Platform provides all of the tools and processes proven to help organizations
overcome challenges of audience development and messaging campaigns. The features of AD Studio include, but are not limited to:
Reporting Capability
Total opens, messages sent, delivered,
Open rate (percentage)
Total click-throughs
Total unique opens
Total hard bounces, soft bounces
Hard / Soft bounce rate (percentage)
Opt-out rate (percentage)
Top domains info - opens, hard / soft bounce, clicks
Advanced
Integrated Profile management
API Suite (SOAP/Web Services, HTTP/Web, FTP, XML)
Data and Event driven macros and publishing
Integrated micro-site management
Ability to add attachments
Workflow campaign approval
Rich media asset management
Admin
Account and sub-account management
Permission-group management
Email based administrative control
Built-in training guides
Lists
Unlimited lists with customizable properties
HTML, text and multi-part messaging support
Single, confirmed and double opt-in
Subscriber importation and exportation
Per list / global automatic opt-out management
Multi-list de-duping, comparing, format checking
Subscriber profile self-management
Unlimited custom data fields
Content and Campaigns
Viral / Forward-to-a friend campaigns
Unlimited templates
Dynamic content and personalization
WYSIWYG Editor
Easy segmentation and multivariate testing
Integrated polling and surveys
Calendar-based publishing
Content spam-checker
Deliverability Management
Integrated bounce management
Inbox deliverability management
Spam/Content analysis checker
Sender ID, SPF, Yahoo Domain Keys and DKIM support
ISP deliverability auditing capabilities
CAN-SPAM compliance and assistance